Subscription upsell on checkout
Subscription upselling on checkout will help you convert one-time shoppers to subscribers in one click.
This guide will walk you through the sections below
Pre-requisites
Key highlights
Customer experience
Set-up guide
Considerations
Need help?
Shopify Plus stores: Shopify checkout app blocks are only available for Shopify Plus stores.
Loop plan: Only available for stores on Loop Starter (previously Growth) and Pro (previously Enterprise) plan
Seamless one-click upgrades: Effortlessly convert one-time purchases into recurring subscriptions at checkout.
Ultimate flexibility: Empower customers to switch to their preferred subscription frequency or even downgrade to a one-time purchase.
Reach a larger audience: Leverage customizable banners on Checkout to highlight subscription benefits and encourage upgrades where upgrade buttons might get overlooked on mobile screens.
Stay in control: Easily manage subscription upsell widgets, track performance, and make data-driven decisions to improve conversion.
Customers will be shown a button to upgrade to subscription for all eligible products listed under "Order summary" section on Checkout. Based on the product upgrade status, "Checkout banner before upgrade" or "Checkout banner before upgrade" will be shown.
Case 1 - When a customer has not upgraded any item to subscription on checkout, then button to upgrade will be shown along with content from "Checkout banner before upgrade"
Case 2 - When a customer has upgraded at least one item to subscription on Checkout, then dropdown to select among different delivery frequency or downgrade to one-time option along with content from "Checkout banner after upgrade" will be shown.
Easily setup with four step process which can be completed within 1min
Setup widget: Update widget text and banner to be visible on checkout | Available at Upsell > Checkout > Subscription upsell widget. We highly recommend adding Upgrade banner text since products are by default hidden on checkout and hence customers can't see option to upgrade until they click "Show details"
Selling plan availability: Ensure that the existing or new selling plans are available on "Checkout". Only one selling plan will be picked per product based on Checkout availability and priority order
Add Loop blocks: Go to Loop admin > Upsells > Checkout > Click "Add Loop block" button > Shopify checkout editor will open (by default published profile will open) > Add "Upgrade to subscription" and "Upgrade banner" block from Loop Subscriptions
Enable checkout widget: Go to Loop admin > Upsells > Checkout, and ensure "Updrade to subscription" widget is enabled on Loop admin.
Upgrade option is available for all products added as one-time with atleast one eligible selling plan. For each product, top selling plan (based on priority) available on checkout will be shown for upgrade.
Product already added as subscription in checkout will not be allowed to downgrade to one-time purchase.
Bundle plans if comes as top selling plan will be considered for upgrade based on two conditions - i. Selling plan is available on Checkout & ii. Bundle preference to "Hide bundle selling plan on individual product pages" is disabled
Prepaid plans will not be considered for displaying upgrade to subscription option on checkout.
Free gift: Upgrade option will not be shown for product added at $0 (FREE)
Bundle items: Upgrade to subscription will not be available for bundle line items added as one-time
No need to fret; we’re here to jump in and help you out. Reach out to us at support@loopwork.co or feel free to ping us on chat by clicking the support beacon on the bottom right.
Thanks!
Loop Subscription Team 🙂
This guide will walk you through the sections below
Pre-requisites
Key highlights
Customer experience
Set-up guide
Considerations
Need help?
Pre-requisites
Shopify Plus stores: Shopify checkout app blocks are only available for Shopify Plus stores.
Loop plan: Only available for stores on Loop Starter (previously Growth) and Pro (previously Enterprise) plan
Key highlights
Seamless one-click upgrades: Effortlessly convert one-time purchases into recurring subscriptions at checkout.
Ultimate flexibility: Empower customers to switch to their preferred subscription frequency or even downgrade to a one-time purchase.
Reach a larger audience: Leverage customizable banners on Checkout to highlight subscription benefits and encourage upgrades where upgrade buttons might get overlooked on mobile screens.
Stay in control: Easily manage subscription upsell widgets, track performance, and make data-driven decisions to improve conversion.
Customer experience
Customers will be shown a button to upgrade to subscription for all eligible products listed under "Order summary" section on Checkout. Based on the product upgrade status, "Checkout banner before upgrade" or "Checkout banner before upgrade" will be shown.
Case 1 - When a customer has not upgraded any item to subscription on checkout, then button to upgrade will be shown along with content from "Checkout banner before upgrade"
Case 2 - When a customer has upgraded at least one item to subscription on Checkout, then dropdown to select among different delivery frequency or downgrade to one-time option along with content from "Checkout banner after upgrade" will be shown.
Set-up guide
Easily setup with four step process which can be completed within 1min
Setup widget: Update widget text and banner to be visible on checkout | Available at Upsell > Checkout > Subscription upsell widget. We highly recommend adding Upgrade banner text since products are by default hidden on checkout and hence customers can't see option to upgrade until they click "Show details"
Selling plan availability: Ensure that the existing or new selling plans are available on "Checkout". Only one selling plan will be picked per product based on Checkout availability and priority order
Add Loop blocks: Go to Loop admin > Upsells > Checkout > Click "Add Loop block" button > Shopify checkout editor will open (by default published profile will open) > Add "Upgrade to subscription" and "Upgrade banner" block from Loop Subscriptions
Enable checkout widget: Go to Loop admin > Upsells > Checkout, and ensure "Updrade to subscription" widget is enabled on Loop admin.
Considerations
Upgrade option is available for all products added as one-time with atleast one eligible selling plan. For each product, top selling plan (based on priority) available on checkout will be shown for upgrade.
Product already added as subscription in checkout will not be allowed to downgrade to one-time purchase.
Bundle plans if comes as top selling plan will be considered for upgrade based on two conditions - i. Selling plan is available on Checkout & ii. Bundle preference to "Hide bundle selling plan on individual product pages" is disabled
Prepaid plans will not be considered for displaying upgrade to subscription option on checkout.
Free gift: Upgrade option will not be shown for product added at $0 (FREE)
Bundle items: Upgrade to subscription will not be available for bundle line items added as one-time
Need help?
No need to fret; we’re here to jump in and help you out. Reach out to us at support@loopwork.co or feel free to ping us on chat by clicking the support beacon on the bottom right.
Thanks!
Loop Subscription Team 🙂
Updated on: 17/12/2024
Thank you!