Articles on: Integrations

Influence.io

Influence.io is a comprehensive loyalty, rewards, and referral platform that seamlessly integrates with Loop, empowering you to maximize customer lifetime value (LTV) and reduce customer acquisition cost (CAC). This versatile solution enables you to create personalized loyalty programs, reward customers with exclusive perks, and turn one-time buyers into lifelong customers.


Key Features


  • Earn & Redeem Points: Implement a flexible rewards system where customers can earn points through purchases, social shares, and more, redeemable for exclusive perks.
  • Referrals: Convert loyal customers into brand advocates by enabling them to refer friends and family, amplifying your brand’s reach.
  • Loyalty Tiers: Customize and import existing tier levels to reward your most dedicated customers with VIP benefits, enhancing customer loyalty.


This feature is available exclusively on the Loop Pro plan.


In this article



Influence + Loop integration


This integration enables your customers to apply discount codes that are generated by Influence.io for both initial subscription purchases and recurring subscription orders.


Pre-requisites


Before setting up integration, we need to make sure these things are in place.


  • You should have an active Influence.io account. If not, please create from here.


How to integrate Influence.io with Loop?


Generating Loop API token


Follow these steps to complete the process.


  1. Navigate to Loop > Settings > Api tokens > Click on Generate new token



  1. Add a Name for this token (For eg, Influence), select the permission as Webhooks - Read & Write and click on Generate.



Integrating Loop with Influence


Follow these steps to complete the process.


  1. Navigate to influence.io account and under integration select Loop.



  1. Paste the API token and click on Save. The integration will be enabled.



How to set up subscription specific reward rules?


Setting up earn rules


Follow these steps to complete the process.


  1. Navigate to Influence.io app > Loyalty program and click on Earn and redeem section



  1. Under 'Add ways to earn section' click on Add option to earn and select Loop subscription created trigger.




  1. Configure the points awarded settings and click on create.


Note: The points via this trigger will only be awarded when a new subscription is created and not for recurring orders.



Setting up redeem rules


Follow these steps to complete the process.


  1. Navigate to Earn & Redeem section. Under "Add ways to redeem points", click on Add option to redeem and select one of the subscription rewards.



  1. Configure discount settings to determine how the discount will work, such as how many points it will cost to redeem, and what the discount value should be. Click on create to save the redeem rule. Loop subscription-specific discounting rules have now been set up.



Setting up referral rules


Follow these steps to complete the process.


  1. Navigate to Referral > Reward customers & their friends > Click on add reward



  1. Create the rewards for both cases: "How customers get rewarded for referrals" and "How friends get rewarded"




Note: In case we want the discount codes to be used for both (one-time as well as subscription) we need to enable this setting as shown below. This is your programs default setting and can be overwritten in each redemption/reward editor.



Enabling Loyalty widget on your Loop customer portal


Follow these steps to complete the process.


  1. Go to influence > Settings > Platform API Settings



Note: API token is only available on Influence Plus plan and above.


  1. Copy Shop key and API key



  1. Navigate to Loop > Tools & apps > Apps > Influence > Set-up instructions, paste the Shop Key and API Key and click on Connect.



  1. The loyalty widget will be enabled on the customer portal.



FAQs


Will the discount codes generated for all loyalty programs also apply to subscription purchases?

No, the discount codes generated via subscription rewards only will be applicable for subscriptions.


How to change the loyalty widget texts?

You can change the texts by heading over to Loop > Tools & apps > Apps > Influence > "Texts" tab.


How do I change the color of the widget?

The widget can be customized from customer portal > Themes > styles. You can even add a custom CSS to match your brand's tonality!


Need help?


No worries - we're here for you!

If you have any questions or need assistance, feel free to email us at support@loopwork.co or chat with us using the support beacon at the bottom right of your screen.


Regards,

Loop Subscriptions Team 🙂


Return to top

Updated on: 09/07/2025

Was this article helpful?

Share your feedback

Cancel

Thank you!