Product Swapping using Loop Flows
Product swapping is a widely used feature within Loop’s Flows, particularly for subscriptions that start with bundles and later transition to single products. For example, a customer’s first order may include both a coffee machine and coffee beans, while future orders consist only of the beans. This functionality also applies to other products, like water purifiers, where only replacement filters are included in future shipments. Loop Flows automates these transitions, reducing manual intervention and enhancing the overall customer experience.
This guide will walk you through setting your products to auto-swap after X orders.
What is Product Swapping
Set up Product Swapping using Flows
Help section
When Product A is replaced with Product B in a subscription, we call it a Product Swap. By using Loop Flows, the merchant is able to set this swapping to happen automatically. We are illustrating how the product swapping works using a graphic.
Here’s a real-life example of a brand that has used Product Swapping creatively to enable their customers to subscribe to the product’s accessories thereby enabling higher LTV using subscriptions. In this case, the customer purchases the machine (scrubber) but is subscribed to an accessory (brushes) which is delivered every 3 months.
Step 1: Access the loop flows UI by going to Loop > Flows.
Step 2: Click “Create Flows” and give a name to your flow - “Product Swap”
Step 3: Set the "When" condition (trigger event) choose from either option based on your requirement. We are using a 'New Subscription' created for this example
Subscription created -> When this option is selected, the flow is triggered every time a new subscription is created
Order processed -> When this option is selected, the flow can be configured to trigger after X orders.
Products modified -> When this option is selected, the flow will be triggered when there is a modification in products of a subscription.
Learn more about When conditions here
Step 4: Set the IF condition (Add conditions). These conditions allow you to narrow down the flow to either on the basis of subscription or on the basis of product or on the basis of customer.
Learn more about IF conditions in Flows
You can add more than one condition here.
Note: In this example, we will be using Product in subscription and then Successful order count
The second condition can only be added If the When trigger is set to “A recurring order is successfully placed”. If not - this step can be skipped
Step 5: Select Add condition and choose Product in subscription, then select the product that you want this flow to affect.
Step 6: Add the second condition - Successful order count, select the number of orders after which you would like the product swap to happen.
Step 7: Under the Then section, click on Add action. This section allows you to configure actions which are to be taken once the IF condition is achieved
Step 8: Select Add Action and then choose Swap Product
Step 9: Choose the old product and the new product you want to swap in the subscriptions.
Step 10: Save the flow
These steps ensure that you set up loop flows to swap Product A with Product B after X orders. In this case, Product A is "Creatine" whereas Product B is "Whey Protein"
There is no need to worry. We are here to assist you. Please contact us at support@loopwork.co or feel free to reach out to us through the chat by clicking on the support beacon located at the bottom right corner.
Regards,
Loop Subscription Team 🙂
Content of the article
This guide will walk you through setting your products to auto-swap after X orders.
What is Product Swapping
Set up Product Swapping using Flows
Help section
What is product swapping?
When Product A is replaced with Product B in a subscription, we call it a Product Swap. By using Loop Flows, the merchant is able to set this swapping to happen automatically. We are illustrating how the product swapping works using a graphic.
Here’s a real-life example of a brand that has used Product Swapping creatively to enable their customers to subscribe to the product’s accessories thereby enabling higher LTV using subscriptions. In this case, the customer purchases the machine (scrubber) but is subscribed to an accessory (brushes) which is delivered every 3 months.
Set up product swapping using flows
Step 1: Access the loop flows UI by going to Loop > Flows.
Step 2: Click “Create Flows” and give a name to your flow - “Product Swap”
Step 3: Set the "When" condition (trigger event) choose from either option based on your requirement. We are using a 'New Subscription' created for this example
Subscription created -> When this option is selected, the flow is triggered every time a new subscription is created
Order processed -> When this option is selected, the flow can be configured to trigger after X orders.
Products modified -> When this option is selected, the flow will be triggered when there is a modification in products of a subscription.
Learn more about When conditions here
Step 4: Set the IF condition (Add conditions). These conditions allow you to narrow down the flow to either on the basis of subscription or on the basis of product or on the basis of customer.
Learn more about IF conditions in Flows
You can add more than one condition here.
Note: In this example, we will be using Product in subscription and then Successful order count
The second condition can only be added If the When trigger is set to “A recurring order is successfully placed”. If not - this step can be skipped
Step 5: Select Add condition and choose Product in subscription, then select the product that you want this flow to affect.
Step 6: Add the second condition - Successful order count, select the number of orders after which you would like the product swap to happen.
Step 7: Under the Then section, click on Add action. This section allows you to configure actions which are to be taken once the IF condition is achieved
Step 8: Select Add Action and then choose Swap Product
Step 9: Choose the old product and the new product you want to swap in the subscriptions.
Step 10: Save the flow
These steps ensure that you set up loop flows to swap Product A with Product B after X orders. In this case, Product A is "Creatine" whereas Product B is "Whey Protein"
Need help?
There is no need to worry. We are here to assist you. Please contact us at support@loopwork.co or feel free to reach out to us through the chat by clicking on the support beacon located at the bottom right corner.
Regards,
Loop Subscription Team 🙂
Updated on: 19/09/2024
Thank you!