Product Swapping using Loop Flows
Product swapping is a widely used feature within Loop’s Flows, particularly for subscriptions that start with bundles and later transition to single products. For example, a customer’s first order may include both a coffee roaster and coffee beans, while future orders consist only of the beans. This functionality also applies to other products, like water purifiers, where only replacement filters are included in future shipments. Loop Flows automates these transitions, reducing manual intervention and enhancing the overall customer experience.
This guide will walk you through setting your free 1 week yoga trial auto-swapping to 6 months membership.
What is Product Swapping
Set up Product Swapping using Flows
Help section
When Product A is replaced with Product B in a subscription, it’s called a Product Swap. By using Loop Flows, the swapping can be set to happen automatically. We are illustrating how product swapping works using a graphic.
Here’s a real-life example of a brand that has used Product Swapping creatively to enable their customers to subscribe to the product’s accessories thereby enabling higher LTV using subscriptions. In this case, the customer purchases the machine (scrubber) but is subscribed to an accessory (brushes) which is delivered every 3 months.
To illustrate how loop flows work, we will be swapping the starting Coffee Roaster with beans to only beans pack from 2nd order of the subscription. Follow the steps mentioned below. Note you can customise the flow if you want to change discount or wants to add any products and lot more.
Step 1: Access the loop flows UI by going to Loop > Flows.
Step 2: Click Create Flow and give a name to your flow - “Removing Coffee Roaster"
Step 3: As we want to remove the coffee roaster from the second order of the subscription, we will selecting the WHEN trigger as "A new subscription is created"
Learn more about When conditions here
Step 4: In IF condition, we will select a product based condition and select "Product in subscription" as our Coffee Roaster & Beans pack which we want to swap with just beans.
Learn more about IF conditions in Flows
Step 5: Select Add Action and then choose Swap Product. It will show the option of old product and new product. Choose "Coffee Roaster & Beans pack" as old product and in new product choose "Beans Pack (100g)"
Step 6: Save the flow & set the status to Active to activate the flow.
There is no need to worry. We are here to assist you. Please contact us at support@loopwork.co or feel free to reach out to us through the chat by clicking on the support beacon located at the bottom right corner.
Regards,
Loop Subscription Team 🙂
Content of the article
This guide will walk you through setting your free 1 week yoga trial auto-swapping to 6 months membership.
What is Product Swapping
Set up Product Swapping using Flows
Help section
What is product swapping?
When Product A is replaced with Product B in a subscription, it’s called a Product Swap. By using Loop Flows, the swapping can be set to happen automatically. We are illustrating how product swapping works using a graphic.
Here’s a real-life example of a brand that has used Product Swapping creatively to enable their customers to subscribe to the product’s accessories thereby enabling higher LTV using subscriptions. In this case, the customer purchases the machine (scrubber) but is subscribed to an accessory (brushes) which is delivered every 3 months.
Set up product swapping using flows
To illustrate how loop flows work, we will be swapping the starting Coffee Roaster with beans to only beans pack from 2nd order of the subscription. Follow the steps mentioned below. Note you can customise the flow if you want to change discount or wants to add any products and lot more.
Step 1: Access the loop flows UI by going to Loop > Flows.
Step 2: Click Create Flow and give a name to your flow - “Removing Coffee Roaster"
Step 3: As we want to remove the coffee roaster from the second order of the subscription, we will selecting the WHEN trigger as "A new subscription is created"
Learn more about When conditions here
Step 4: In IF condition, we will select a product based condition and select "Product in subscription" as our Coffee Roaster & Beans pack which we want to swap with just beans.
Learn more about IF conditions in Flows
Step 5: Select Add Action and then choose Swap Product. It will show the option of old product and new product. Choose "Coffee Roaster & Beans pack" as old product and in new product choose "Beans Pack (100g)"
Step 6: Save the flow & set the status to Active to activate the flow.
Need help?
There is no need to worry. We are here to assist you. Please contact us at support@loopwork.co or feel free to reach out to us through the chat by clicking on the support beacon located at the bottom right corner.
Regards,
Loop Subscription Team 🙂
Updated on: 19/09/2024
Thank you!