Trial Subscriptions
With Loop Subscriptions, you get the most powerful subscription plan creator and toolkit, which will allow you to craft your Subscriptions to your liking. In this guide, we will be discussing in detail Trial Subscriptions and how you will be able to implement them yourself.
What are Trial Subscriptions
Trial Subscriptions using Dynamic Discounting
Trial Subscriptions using Loop Flows
Suggested Reads
Help section
A trial Subscription means a Subscription offered to you on a temporary basis often at a reduced rate. A Trial Subscription will be offered for a limited period of time as defined when the trial is offered. For example, websites and apps usually provide a trial period of 30 days to test their product out, after which you will be required to bill to continue using the product further.
Loop subscription allows you to set up Trial Subscriptions on your store with ease. There are two methods to do this using Loop.
Using Dynamic Discounts
Using Loop Flows
Using the discounts feature in Loop, you can configure the discounts in your selling plan so that the first cycle is given to the customer at a reduced rate. After which the pricing is increased or brought back up to the original price.
To configure this, first, go to Loop > Subscriptions > Selling Plans > Edit/Create a Selling Plan
Here we have configured the selling plan to give a 100% discount. After this, ensure that the “Change discount after a specific number of payments?” is checked
In this case, after the initial order, we have chosen to have no discount on the product. Thereby offering the product at the full price. Essentially, creating a Trial Subscription for a period of 30 Days using Custom Discounting. You can change these values to your liking to offer the type of trial you’d want to provide for your users.
To illustrate how loop flows work, we will be swapping a 1 week free yoga trial subscription to the full 6 months membership. For this we will have two products on our storefront named "Yoga 1 Week Free Trial" & "Yoga 6 Months Membership". Below are the steps on how you can achieve using flows:
Step 1: Access the loop flows UI by going to Loop > Flows.
Step 2: Click Create Flow and give a name to your flow - “Product Swap"
Step 3: Set the "When" condition (trigger event) choose from either option based on your requirement. We are using a 'New Subscription' created for this example
Subscription created: When this option is selected, the flow is triggered every time a new subscription is created.
Order processed: When this option is selected, the flow can be configured to trigger after X orders.
Products modified: When this option is selected, the flow will be triggered when there is a modification in products of a subscription.
Payment failed: When this option is selected, the flow is triggered when the order payment is failed.
Learn more about When conditions here
Step 4: Set the IF condition (Add conditions). We will be swapping
Learn more about IF conditions in Flows
Note: You can add more than one condition here.
Step 5: Select Add Action and then choose Swap Product & Add trial period of 7 days.
Step 6: Save the flow & set the status to Active to activate the flow.
Note that Flows are part of the ENTERPRISE plan.
Here are a few articles that you may find helpful, and we suggest you go through the same
Learn more about Loop flows
Learn about Subscription Models
If you require any further assistance, our team is here to support you. Please don't hesitate to reach out to us at support@loopwork.co or initiate a chat by clicking the support beacon at the bottom right of your screen.
Thank you,
The Loop Subscriptions Team
Content of the article
What are Trial Subscriptions
Trial Subscriptions using Dynamic Discounting
Trial Subscriptions using Loop Flows
Suggested Reads
Help section
What are trial subscriptions?
A trial Subscription means a Subscription offered to you on a temporary basis often at a reduced rate. A Trial Subscription will be offered for a limited period of time as defined when the trial is offered. For example, websites and apps usually provide a trial period of 30 days to test their product out, after which you will be required to bill to continue using the product further.
Loop subscription allows you to set up Trial Subscriptions on your store with ease. There are two methods to do this using Loop.
Using Dynamic Discounts
Using Loop Flows
Setting Up Trial Subscriptions with Dynamic Discounts
Using the discounts feature in Loop, you can configure the discounts in your selling plan so that the first cycle is given to the customer at a reduced rate. After which the pricing is increased or brought back up to the original price.
To configure this, first, go to Loop > Subscriptions > Selling Plans > Edit/Create a Selling Plan
Here we have configured the selling plan to give a 100% discount. After this, ensure that the “Change discount after a specific number of payments?” is checked
In this case, after the initial order, we have chosen to have no discount on the product. Thereby offering the product at the full price. Essentially, creating a Trial Subscription for a period of 30 Days using Custom Discounting. You can change these values to your liking to offer the type of trial you’d want to provide for your users.
Trial Subscriptions with Loop Flows
To illustrate how loop flows work, we will be swapping a 1 week free yoga trial subscription to the full 6 months membership. For this we will have two products on our storefront named "Yoga 1 Week Free Trial" & "Yoga 6 Months Membership". Below are the steps on how you can achieve using flows:
Step 1: Access the loop flows UI by going to Loop > Flows.
Step 2: Click Create Flow and give a name to your flow - “Product Swap"
Step 3: Set the "When" condition (trigger event) choose from either option based on your requirement. We are using a 'New Subscription' created for this example
Subscription created: When this option is selected, the flow is triggered every time a new subscription is created.
Order processed: When this option is selected, the flow can be configured to trigger after X orders.
Products modified: When this option is selected, the flow will be triggered when there is a modification in products of a subscription.
Payment failed: When this option is selected, the flow is triggered when the order payment is failed.
Learn more about When conditions here
Step 4: Set the IF condition (Add conditions). We will be swapping
Learn more about IF conditions in Flows
Note: You can add more than one condition here.
Step 5: Select Add Action and then choose Swap Product & Add trial period of 7 days.
Step 6: Save the flow & set the status to Active to activate the flow.
Note that Flows are part of the ENTERPRISE plan.
Suggested reads
Here are a few articles that you may find helpful, and we suggest you go through the same
Learn more about Loop flows
Learn about Subscription Models
Need help?
If you require any further assistance, our team is here to support you. Please don't hesitate to reach out to us at support@loopwork.co or initiate a chat by clicking the support beacon at the bottom right of your screen.
Thank you,
The Loop Subscriptions Team
Updated on: 10/10/2024
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