How to use quick action in Klaviyo?
Quick action URLs are powerful magic links that enable customers to take specific subscription-related actions seamlessly, without needing to navigate through the customer portal. These links can be leveraged in marketing integrations like Klaviyo to enhance customer engagement and improve subscription retention.
This guide will walk you through how to use Quick Action URLs within Klaviyo, followed by some case studies on how you can leverage the integration to boost engagement, AOV & customer LTV.
How to use quick action in Klaviyo?
Case study to boost engagement, AOV & customer LTV
FAQ
Suggested reads
Help section
Navigate to Loop > Quick actions and create a new action.
Open Klaviyo and navigate to your email flow or campaign where you want to include quick action URLs.
Edit the email template and insert the quick action url key in the content.
Save and activate your email flow. Before going live, test it with a sample subscription to ensure it functions as expected.
Learn more about quick action URLs > here
A wellness subscription brand leveraging Loop and Klaviyo saw an increase in subscription retention & average order value after embedding Quick Action URLs in their email flows. This is how they implemented the flow:
The brand sent an email two days before the subscriber’s upcoming order, offering a free product with a quick-action link to claim it.
Only subscribers who clicked the email link received the free gift, encouraging them to check their emails before every renewal.
This approach drove more traffic to the customer portal, where the brand used Loop’s Upsell Engine to run personalized upsell campaigns.
As a result, the brand saw increased email engagement, higher average order value, and improved subscription revenue while enhancing the customer experience.
How can I track Quick Action URL performance?
You can use Klaviyo as well as loop analytics for tracking the performance of quick action URLs. It is recommended to use the Klaviyo campaign or flow analytics to measure open rates, click-through rates, and conversion rates for emails containing Quick Action URLs to optimise the usage of these quick actions to achieve desired results.
Klaviyo integration
Subscription upsell on checkout
No need to fret; we’re here to jump in and help you out. Reach out to us at support@loopwork.co or feel free to ping us on chat by clicking the support beacon on the bottom right.
Thanks!
Loop Subscription Team 🙂
This guide will walk you through how to use Quick Action URLs within Klaviyo, followed by some case studies on how you can leverage the integration to boost engagement, AOV & customer LTV.
Contents of the article
How to use quick action in Klaviyo?
Case study to boost engagement, AOV & customer LTV
FAQ
Suggested reads
Help section
How to use quick action in Klaviyo?
Navigate to Loop > Quick actions and create a new action.
Open Klaviyo and navigate to your email flow or campaign where you want to include quick action URLs.
Edit the email template and insert the quick action url key in the content.
Save and activate your email flow. Before going live, test it with a sample subscription to ensure it functions as expected.
Learn more about quick action URLs > here
Case Study: How you can boost engagement, AOV & customer LTV using Klaviyo & Quick Actions?
A wellness subscription brand leveraging Loop and Klaviyo saw an increase in subscription retention & average order value after embedding Quick Action URLs in their email flows. This is how they implemented the flow:
The brand sent an email two days before the subscriber’s upcoming order, offering a free product with a quick-action link to claim it.
Only subscribers who clicked the email link received the free gift, encouraging them to check their emails before every renewal.
This approach drove more traffic to the customer portal, where the brand used Loop’s Upsell Engine to run personalized upsell campaigns.
As a result, the brand saw increased email engagement, higher average order value, and improved subscription revenue while enhancing the customer experience.
FAQ
How can I track Quick Action URL performance?
You can use Klaviyo as well as loop analytics for tracking the performance of quick action URLs. It is recommended to use the Klaviyo campaign or flow analytics to measure open rates, click-through rates, and conversion rates for emails containing Quick Action URLs to optimise the usage of these quick actions to achieve desired results.
Suggested reads
Klaviyo integration
Subscription upsell on checkout
Need help
No need to fret; we’re here to jump in and help you out. Reach out to us at support@loopwork.co or feel free to ping us on chat by clicking the support beacon on the bottom right.
Thanks!
Loop Subscription Team 🙂
Updated on: 21/02/2025
Thank you!